News

2020 Gen Z Holiday Shopping Forecast & Insights

October 30, 2020

COVID-19 has not put a damper on Gen Z college students’ holiday spirit and spending plans. As we prepare to close out 2020, our research shows that there are some bright spots ahead for the…

2020 Gen Z Holiday Shopping Forecast & Insights

October 30, 2020

Autumn Anarchy has begun! Over a thousand college gamers will battle it out for the highly coveted championship.

October 20, 2020

Gen Z Plans to Vote in Big Numbers in the 2020 Election

October 9, 2020

Gen Z’s New Norm. How They’re Moving Forward and What Marketers Need to Know.

July 29, 2020

A New Norm Calls for New Beauty Routines

June 1, 2020

Pivot Now. How to Adjust the Course of Your Gen Z College Marketing Program for Fall 2020 Back-to-School.

May 27, 2020

Let us get you in college!

2020 Gen Z Holiday Shopping Forecast & Insights

Autumn Anarchy has begun! Over a thousand college gamers will battle it out for the highly coveted championship.

Gen Z Plans to Vote in Big Numbers in the 2020 Election

Gen Z’s New Norm. How They’re Moving Forward and What Marketers Need to Know.

A New Norm Calls for New Beauty Routines

Pivot Now. How to Adjust the Course of Your Gen Z College Marketing Program for Fall 2020 Back-to-School.