CONNECT YOUR BRAND WITH GEN Z
Barnes & Noble College is the ultimate college media network, connecting brands with 11MM+ Gen Z college students, parents, and alumni. We connect brands with this valuable audience during the moments that matter most.
GET INTO COLLEGENational Reach One Source
With over 770+ on-campus retail locations, we work with our brand partners to get them access to 11 million+ college students, parents, and alumni – delivering omni-channel engagement that only we can provide.
CONNECT WITH GEN Z COLLEGE STUDENTS
Success Stories
Learn how our integrated marketing platform has driven successful outcomes for our brand partners.
READ CASE STUDIES
GET TO KNOW GEN Z
Gen Z, the group born 1996 or later, is now the generation that is 22 years old and younger. Accounting for 26% of the US population and wielding $143 billion in purchasing power, they are certainly a force to be reckoned with—and one that marketers need to understand.
GET THE INSIGHTS
National Reach, One Source
We Help Brands Succeed
- Increase Brand Awareness
- Drive Sales
- Acquire New Customers
- Deliver Engagement
- Gain Insights
GET TO KNOW GEN Z
